ASO Keyword Research for Photo & Video Apps
Find the editing, filter, and creator keywords your app should rank for.
Paste your photo editor, video editor, filter app, or creator tool and get 50 ASO keyword ideas with demand, difficulty, and opportunity. Built for creative-app teams who need to win above VSCO, CapCut, and Lightroom on technique and creator-workflow keywords.
Find Keywords — FreePaste your App Store link. 50 keyword ideas. Live rank for each.
Keywords Photo & Video Apps typically rank for
A real ASO run on your app surfaces 50 ideas across these three buckets — plus your current rank for each.
Head terms
High demand, high difficulty — keyword-field weight, not title.
Long-tail
Specific intent — these are the rows you actually rank on.
Competitor-driven
What rivals already rank for — keyword-field only, never title.
How to read the results table
Three rows you'll typically see for Photo & Video Apps — and what each tells you.
Use-case long-tail with very high conversion intent — small business owners are shopping for a tool. Strong subtitle for commerce-oriented editors.
VSCO, Lightroom, Snapseed own the top 5. Keyword field only.
Technique-modifier long-tail with strong creator intent. Niche editors regularly crack the top 10 here.
Opportunity is what ties it all together — it's demand minus difficulty, with a bonus for keywords where you're already nearby (say, ranked #11–20). Sort by opportunity descending and the top rows are your shortlist.
Where each keyword goes in your store listing
The three fields Apple indexes — and which keyword type belongs in each.
Title (30 chars)
Title gets brand plus technique or audience — e.g. "VSCO — Photo & Video Editor". Generic "photo editor" alone is too crowded to win on.
Subtitle (30 chars)
Subtitle for technique + audience — "Film Filters for iPhone Photography". Technique modifiers (film, retro, beauty, AI) are the strongest signals in this category.
Keyword field (100 chars)
Technique and creator modifiers: "filter,preset,grain,bokeh,beauty,retouch,bg,remover,trim,reel,short,tiktok,reels". App Review tolerates third-party platform names here.
From paste to plan — 30 seconds
Paste your App Store link
Or type your app's name. Works for any public photo & video apps listing — yours or a competitor's.
Get 50 ranked keywords
Demand, difficulty, opportunity, and your current rank. The opportunity column is your shortlist.
Update your listing
Title for one head term. Subtitle for your sharpest long-tail. Keyword field for the rest.
Frequently Asked Questions
Are "TikTok" and "Reels" keywords legal in App Store listings?
In the 100-char keyword field: yes — App Review allows third-party platform names. In the title or subtitle: Apple is increasingly strict, especially after the platform-name tightening in 2024. Run SnapMonk's ASO tool, take the platform names, and put them in the keyword field — not the title.
How do I compete with VSCO and Lightroom on photo editing?
Don't — not on the head terms. Target a technique ("film grain", "split tone", "retro film"), an audience ("for product photography", "for creators"), or a workflow ("batch edit", "presets only"). The opportunity column in the tool ranks these by reachable demand.
Is "AI" worth the keyword-field slot for a photo app?
Yes — "AI" + technique is one of the strongest converting clusters in 2025–2026 photo ASO. "AI background remover", "AI beauty", "AI photo enhancer" all show high demand and reachable difficulty in the SnapMonk ASO tool runs we've seen. Worth a subtitle slot if you genuinely use AI.
ASO research for other categories
Find the right keywords for your photo & video apps
Paste your App Store link — get 50 ranked keyword ideas with live rank tracking in under a minute.
Find Keywords